Hello friends and fans. Hello Archies, Archers and Arch-heads. As I’m writing, the time is approaching 10:30 AM, the official end time of McDonald’s breakfast. Rest assured, this is no accident. It’s been a year since I have done any reporting here at State of the Arches HQ, but at no time in the year were you not on my mind.
Since I started State of the Arches back in 2011, we have seen some changes in the landscape of McJournalism. There was the Huffington Post article, there was a Tumblr, and even a Youtube channel. These were all dollar menu attempts to convey the kind of content that you get at State of the Arches. They are copies of the original. Monopoly stickers on your soft drink—not the ones that you need, but the ones you already have. Do you think that HuffPo knows about the 50 Piece McNugget? Do you think these Tumblrs know about walk-thru windows at airports? Will Youtube report on Hawaiian menu specialty items? Absolutely not. That kind of content is only found at State of the Arches.
And so it is via a lack of honest journalism on this topic that I am so passionate about that I return to the field. Because Arch-heads deserve better. Thank you for your continued support. Consider this your coupon book. Please enjoy a couple of April Fool’s Day themed posts following the break.
Since I started State of the Arches back in 2011, we have seen some changes in the landscape of McJournalism. There was the Huffington Post article, there was a Tumblr, and even a Youtube channel. These were all dollar menu attempts to convey the kind of content that you get at State of the Arches. They are copies of the original. Monopoly stickers on your soft drink—not the ones that you need, but the ones you already have. Do you think that HuffPo knows about the 50 Piece McNugget? Do you think these Tumblrs know about walk-thru windows at airports? Will Youtube report on Hawaiian menu specialty items? Absolutely not. That kind of content is only found at State of the Arches.
And so it is via a lack of honest journalism on this topic that I am so passionate about that I return to the field. Because Arch-heads deserve better. Thank you for your continued support. Consider this your coupon book. Please enjoy a couple of April Fool’s Day themed posts following the break.
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